We're not here to replace performance marketers.
How HYPD came to be.
We met at a marketing agency over 13 years ago. Between us, we bring 25+ years of hands-on experience in performance marketing, adtech, and building products for the advertising industry.
In 2025, we came back together with one goal: build the enablement layer for agencies and paid marketing teams to safely leverage AI.
We've been in the AI trenches since, building our own agents and testing with Claude, ChatGPT and Claude Code to figure out how to make best use of AI for paid media use cases.
With HYPD we are building a unified layer to connect your paid media channels (Google Ads, Meta Ads etc.) to the AI tools of your choice (ChatGPT, Claude, Codex…) in a way that is safe to connect, GDPR compliant and easy.
We are also a founding member of the Ad Context Protocol, an open source protocol designed to bring a standard for agents to paid marketing.
“Built by marketers. For marketers.”
The team behind HYPD.
Ionut Ciobotaru
Co-Founder & CEO
Ionut Ciobotaru
Co-Founder & CEO
Marketing & adtech executive. Previously Co-CEO at Verve Group SE and founder of PubNative.
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Simon Schneckenberger
Co-Founder & CTO
Simon Schneckenberger
Co-Founder & CTO
Software engineer & tech leader. Previously Engineering Manager at Pliant and Engineering Lead at Fincompare.
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Philip Mohr
Co-Founder & COO
Philip Mohr
Co-Founder & COO
Product & go-to-market expert. Previously Product @ Funke Digital and founder of Medialabel.
AIGP CertifiedFrom Berlin, for marketers everywhere.
Built in Berlin, HYPD is European at its core. Privacy-first, GDPR-native, and designed for the way modern marketing teams actually work. We're bringing AI to performance marketing from the heart of Europe to teams around the world.
A safe AI toolbox, built on three pillars.
Data security & GDPR
Built for the European market. Client data sits in its own silo, EU hosted. Account safety is non-negotiable.
Built for teams
Agency-first today, in-house teams tomorrow. Permission settings and access management designed for the way modern paid media teams actually work.
PPC expertise baked in
An intelligence layer with workflows, ecosystem data providers and an expert PPC agent that augments your stack — Keyword Planner, SERP access, landing page audits, ad libraries.
We enable marketers to deliver more value, not replace them. More productivity. Less of the boring stuff. Humans in the driver's seat, focused on strategy and clients.