Wasted Spend Finder

Rank recoverable budget across campaigns and get a same-day reallocation plan you can export straight to Excel.

Sources

Google Ads

Runs in

Claude

Output

ExcelCSV

Frequency

Weekly

The prompt

Copy this into Claude or ChatGPT with your HYPD MCP connected, then swap in your account details.

Prompt

Find wasted spend in my Google Ads account for the last 14 days. Before you start, ask me which output format I want: Excel, CSV, or both. Steps: 1. hypd: google_ads_run_gaql — pull search terms, campaigns, spend, conversions, ROAS. 2. Surface, ranked by recoverable spend: - Search terms with spend and zero/poor conversions → negative candidates - Campaigns below the target ROAS of <4x> - Budget lost to caps on profitable campaigns 3. Produce a reallocation plan: where to cut, where to move the budget. 4. Return a table (Campaign | Issue | Wasted € | Action) in the format(s) I chose.

How it works

1
Sign up for HYPD
Create your HYPD account, connect your ad accounts, and set per-client permissions so AI only ever sees what you allow.
2
Connect Claude or ChatGPT
Add the HYPD MCP to your AI tool so it can read your live ad data, read-only and GDPR compliant.
3
Paste the prompt and run
Copy the prompt above into Claude or ChatGPT and run it. It returns real results from your own accounts.

Get started